Award-winning graphic and web design solutions for better business

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ABOUT

Creative and cost-effective, strategic and experienced, analytical and intuitive. We are a graphic design, website design and website development consultancy with 50 years plus expertise in the production of creative and effective solutions for progressive business.

An appetising blend of award-winning expertise in graphic design and website design and the latest capabilities in digital technologies that can help give your product or services greater visibility and presence. Our usp is the provision of big agency quality work at independent designer rates. Now that’s a tasty proposition for your organisation.

We are strategically located in the heart of the UK, providing our clients in Stratford-upon-Avon, the Cotswolds, Cirencester, Oxford, Birmingham, Coventry, Banbury, Cheltenham, Leamington Spa and London with the following services:

Advertising Design
Branding
Website Design
Website Development
Corporate Identity
Corporate Literature
Exhibition Graphics
Packaging Design
Search Engine Optimisation
Digital Marketing
App Design
UX and UI Design

Mustard Design. Creative design solutions with extra pizzazz!

OUR TEAM

man-praying

Paul Dibbens

Owner and Designer

Paul Dibbens, owner and designer at Mustard Design, has been in continuous practice as a designer since 1972, giving him extensive experience in virtually every aspect of the graphic design industry over the last four decades. In that time he has filled several high-level creative design roles in design agencies on the South Coast, in London and the South Midlands.

PASSIONS
Design, Graphic Design, Reading, Eastern Philosophy, Music, Travel, Squash

weekend-sanctuary

Luke Dibbens

Designer

Luke Dibbens is a classically trained and fully qualified graphic designer with extensive experience in design for print and online campaigns. His experience includes spells working in London at The Sunday Times Magazine, in the branding department at Saatchi & Saatchi and at brand strategists Harrison Fraser.

PASSIONS
Music – Owner, Producer and Session Musician at the Milking Parlour Recording Studio, Reading, Travel, Running, History of Art and Design, Graphic Design, Film

team-member-2

Alex Mercer

Developer

Alex Mercer has been involved with website design and website development for a number of years working within agencies, sub-contracting to agencies, freelancing directly for clients and most recently has joined the Mustard Design team. Through working in agencies and freelance Alex has picked up a wide array of skills furthering his knowledge in frontend and backend web development as well as gaining valuable understanding of web design and marketing.

PASSIONS
Technology, Formula 1, Music, Travel, Reading, Socialising

THE PROCESS

  • 01

    BRIEF

    At the first phase we gather as much information as we can about the client’s expectations, their organisation’s mission, vision and objectives as well as their products and/or services. It is important to go beyond the surface level of what the organisation does and delve into the benefits to their stakeholders and consumers so that this critical component can be translated in the resulting work.

  • 02

    RESEARCH

    Once we have received a project overview from the client we then research their competitors, unique selling points (USPs), market, audience, trends, and future prospects. The idea behind researching the client’s competitors is to ensure that we can establish a point of difference between the client and the competition. Once we have insight into these areas we can begin to delve into their current and potential stakeholders to further understand their target audience. Overall, the purpose of this research is to give the broadest possible view of the client’s ecosystem and generate ideas that fit the market, industry trends, and the client’s audience.

  • 03

    CREATIVE

    The combination of briefing and research will open a path to the production of relevant ideas. At this stage each element is given considerable thought before making any firm decisions. This process allows for a creative exploration of how these different elements can work together to support the client’s message. At this stage a list of possible, but undeveloped, approaches is produced.

  • 04

    DESIGN

    Now we begin to roughly formulate the ideas. Although we don’t want to produce anything final at this stage, these initial designs are vital as reference points to enable the client to become involved. This can save an immense amount of time resulting from redo’s and rejections after completion of the design. Provision of these preliminary visuals will determine if we are headed in the right direction. From here, we pick the design that ourselves and the client both agree on.

  • 05

    ARTWORK

    We now begin the construction of the selected version. However experimentation is not quite finished. There is still scope at this stage to create several variations of the design that allow us to present options to the client so they can pick the most suitable design. By varying colour palettes, typographic pairings, and grid structures further variations and options can be created for final selection. At this point, it is really important to receive client feedback as we work. We show our draft designs to the client and ask for his/her feedback. It isn’t uncommon to try several rounds of this step before finalisation.

  • 06

    REFINE

    With a final design in hand, we start the implementation phase by artworking and presenting the final project with content in place. The client has a final opportunity to review the end product and provide feedback. To avoid changes to our final work we spend as much time as we can during the drafting and preliminary work process to help eliminate any costing issues at this stage of the process. Details of author’s corrections and any other additional charges will have been included in the original quotation in Phase One.

  • 07

    DEPLOY

    Finally, the design has been approved, and we are all set to deliver the project. At this stage we then hand over the signed off artwork to the client or a third party, such as a printer that includes any special instructions needed to take the project forward. We remain available to provide any relevant technical advice to help ensure a problem-free conclusion of the project.

FEEDBACK

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CONTACT

ADDRESS

Ivy Lodge, Green Lane
Shipston on Stour Warwickshire
CV36 4HG

Unit 9G Glebe Farm, Wolverton Road
Snitterfield, Stratford-upon-Avon, Warwickshire
CV37 0HB

PHONE

T 01608 662262
M 07855 686464
M 07583 624198
M 07866 563391

FEEL FREE TO CONTACT US